There's A Major Shift Coming ...

There is a major shift underway. If there is anything constant about Internet Marketing it is that it is in continual state of change. Either you stay up and move with it or you get left sadly behind.

I recently was listening to a recorded conversation between the late Marketing guru, Corey Rudl and his mentor, Dan Kennedy that was made just days before Corey's untimely death. When Corey first heard about the internet, he did a search for "Autos" and found 259 results. What do you think the result would be in 2006?

Okay, so things are moving fast and changing on the internet and you have to stay on top of it. One big change that is taking place has to do with the kinds of business programs that are being promoted. The old model multi-level plan is being replaced by forced matrix's and powerlines.

But wait, there is a new shift on the horizon that will soon make the matrix's and powerlines obsolete...it is the one-up systems that are quickly gaining in popularity. Originally, used in extremely high-dollar programs, more and more $50 and $100 programs are using the one or two up system where your first sale becomes a training sale and the commission is passed up to your sponsor. Thus, the one-up.

Remember, the driving force behind most business opportunities both online and offline is the development of "residual" income that continues to come in long after the initial sale. In traditional plans, that came from the thousands of people that would eventually be on the lower levels of your organization in the form of very small amounts multiplied many times. To develop any serious residual income from typical networks required the recruitment of thousands of people who would continue to stay active and create sales. It has worked and created many millionaires, but in all reality it takes a long time to develop that kind of residual income.

The one-up and two-up systems speed that process up exponentially and are creating millionaires at a much more rapid rate. Briefly, here is how it works. Bob brings you into a one-up business and you begin to promote. When you sign-up Ted, Ted becomes your "training sale" or one-up, meaning that Ted and the commission from Ted's purchase goes up to Bob and you then become "qualified." After your initial "training sale," you get to keep 100% of your commission on sales to Susan, George, and Joe and they create your "paylines."

A payline works like this. When Susan makes her first sale, it is her "training sale" and the commission and the person passes up to you as her sponsor. Then, Susan is "qualified" and able to start her own "paylines." The same goes for George and Joe as well.

Here's what that means for you in terms of "residual income." The "training sale" that comes from Susan also must make a "training sale" in order to become "qualified." That training sale and that person come to you and that person must also make a "training sale" before becoming "qualified" and starting their own paylines. Again, you get that "training sale" and this keeps happening through infinity. That becomes tremendous residual income.

It is a new concept and is quickly gaining in popularity with programs like, Coastal, PAS, and other high-dollar programs, but is now popping up over the past year in lower ticket programs like The One Step System, Free1up and others. I'll write more on the one-up concept in another article.

Gary Madden